Posted: Monday, February 19, 2018 11:25 AM
Additional Locations: (n/a)
Purpose and Passion - Comprehensive Benefits - Life:Work Integration - Community - Career Growth
At Boston Scientific, you will find a collaborative culture driven by a passion for innovation that keeps us connected on the most essential level. With determination, imagination and a deep caring for human life, we're solving some of the most important healthcare industry challenges. Together, we're one global team committed to making a difference in people's lives around the world. This is a place where you can find a career with meaningful purpose-improving lives through your life's work.
About the role:
The Corporate Accounts Marketing Manager is responsible for providing marketing leadership to Boston Scientifics Focus 85 (F85) accounts. The marketer will partner closely with Corporate Marketing, Health Economics and Reimbursement, and divisional marketing to differentiate Boston Scientifics top accounts. The individual will work very closely with a strong and experienced sales channel to drive key marketing initiatives including: customer engagement, economic messaging, and new product commercialization strategies.
Your responsibilities include:
:Develop and lead marketing strategy and implementation of divisional messaging for the F85 accounts
:Foster Collaborative relationships with Divisions as their Liaison to Corporate Accounts Marketing.
:Serve as the Functional Expert on Divisional Value initiatives and collaborate on their inclusion into the broader corporate offering.
:Drive creative and innovative strategies and programs within the F85 accounts focused on differentiating the value proposition of Boston Scientific in the market place.
:Work directly with divisional marketing teams and Corporate Marketing and Healthcare Solutions to drive service line messaging
:Create and implement value messaging that drives adoption and market share with the economic buyer including supply chain leaders and cardiovascular service line administrators
What were looking for:
:Bachelors degree required; advanced degree (Masters, MBA) is preferred
:Minimum 7 years in marketing, consulting or other relevant experience. Minimum 3 years of medical device marketing experience required.
:Must have strong customer engagement skills to interact and create customer messaging for cross divisional colleagues, internal stakeholders and external customers
:Experience working downstream with a large device sales force with proven ability dive mindshare in order to execute and implement initiatives
:Must be highly motivated with an action:oriented mindset and the ability to engage and influence cross:functional colleagues.
:Track record of leading the creation of marketing tools that differentiate beyond features and benefits
:Experience with economic value messaging preferred
:Excellent project management/execution and organizational skills
:Strong analytical and quantitative skills
:Up to 30 domestic travel required
As a global medical technology leader for more than 35 years, our mission at Boston Scientific (NYSE: BSX) is to transform lives through innovative medical solutions that improve the health of patients. If you're looking to truly make a difference to people both around the world and around the corner, there's no better place to make it happen.
Boston Scientific is an Equal Opportunity Employer
• Location: Minneapolis / St. paul
• Post ID: 29297872 minneapolis